The History & Benefits of Jelly Shoes

Jelly shoes, also known as jellies, have been around since the late 40s. The exact origin is somewhat debated. Many people believe that a shoe maker in France designed the first pair of Jelly shoes shortly after World War II, when there was a shortage of leather in Europe. They were introduced to the US in 1983 when a buyer at Bloomingdale’s placed an order to bring jelly shoes to their fashionable customers.

Jelly shoes are not only a way to show your fun, fashionable side, but there are a ton of practical reasons to wear them too!

  • Easy Care: Jelly shoes are the easiest shoes to clean. Wipe with a damp cloth and your shoes are as good as new!
  • Easy Wearing: The fun, one piece design allows for a quick shoe switch, or the perfect “run out the door” shoe!
  • Flexible Lightweight Design: The dynamic flexibility of jelly shoes make them very slip resistant, and a great shoe for rainy days! The lightweight design will keep you quick on your feet, while staying comfortable all day long.


Ja-Vie flats are the updated, chic version of original jelly shoes. They have the same practical reasons as the originals, but with over 60 stylish designs and far more benefits:

  • Knit Lining : Our 100% soft, breathable cotton knit lining in every pair of Ja-Vie shoes is the key to a blister-free fit.
  • Machine Washable: After removing the leather insoles, toss your stylish Ja-Vies in the wash to get them squeaky clean!
  • Leather Insoles: Ja-Vie leather insoles are pillows for your feet. With an endless amount of benefits, you’ll never want to take off your Ja-Vie jelly flats. OH AND... you can now have the comfort of Ja-Vie in every shoe with our replacement insoles

Ja-Vie Girl
Ja-Vie Girl


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